~Effective Summer Damage Care with the Right Usage~ Shampoo Relax

We diligently apply sunscreen to protect our face and body from summer UV rays, but it's much harder to protect our hair and scalp from the same damage. Hair and scalp exposed to UV rays tend to become dry, leading to trouble like frizz, split ends, and hair loss.

Care for Damage Already Done, with Rich Natural Ingredients
KOTOSHINA's Shampoo Relax is blended with over ten natural oils and extracts that care for the scalp, including tea seed oil. Among them, the most abundant ingredient, Damask rose flower water, helps activate scalp circulation and support the removal of waste buildup, supporting the growth of healthy hair. It also has strong anti-inflammatory properties that help ease sun damage.

And beyond just clearing away buildup in the pores, its refreshing scent has a way of easing mental tension too! The blend of Damask rose and KOTOSHINA's signature green tea scent leaves a wonderfully clean, refreshed feeling.

The various oils and extracts also deliver everything the scalp needs, from anti-inflammatory and antibacterial properties to odor control, moisture, and pore-tightening effects. To me, KOTOSHINA's shampoo isn't just about cleansing hair and scalp — it's a truly indulgent formula that brings hydration and repair, along with a real sense of relaxation and renewed energy. (A personal reflection from the author, Matsumura.)

Proper Washing Technique Matters
Just like skincare, shampoo performs best when used the right way. Keep the following points in mind as you wash your hair:

・Brush out dust and debris before shampooing
・Pre-rinse with lukewarm water for about a minute ・Work the shampoo into a rich lather before massaging it into the scalp, letting the lather work in (avoid rubbing too hard)
・Thoroughly squeeze out excess water from your hair after rinsing out the shampoo
・Apply treatment starting from the ends, and let it sit for 3–5 minutes
・Be sure to thoroughly rinse the scalp as well when washing out the treatment
・When towel-drying, pat rather than rub
We hope this was helpful. Small adjustments can make a real difference in how well this nourishing, indulgent shampoo performs, so we encourage you to give these tips a try. With thorough after-summer care, here's to enjoying the season ahead with beautiful, healthy hair!

◆ "Shampoo Relax," featured in this column, is now available paired with "Treatment Relax" at a wonderful value price.
If you've never tried it before, this is the perfect opportunity!
The green tea scent is a lovely way to ease everyday stress too.


"Shampoo & Treatment Relax Set"

Contents: KS Shampoo Relax GT, 200mL, KS Treatment Relax GT, 200g
Price: ¥6,600 (tax included), down from the regular price of ¥8,030 (tax included)
Available at: Kyoto BAL, Isetan Shinjuku, Online Shop

View Product

[Ended] For a limited time from October 1 through October 31, customers who purchase our hugely popular "Premium Cream 50mL" will receive a mini-size "Lotion White (Green Tea Scent)," one of our most beloved classics, as a gift.

Two of KOTOSHINA's best-selling items, together, for unshakeable protection during this season of change!


[Sold Out] Premium Cream 50mL — Gift Campaign

Contents: KS Premium Cream, 50mL, KS Mini Lotion White GT, 50mL
Price: ¥9,900 (tax included)
Available at: Kyoto BAL, Isetan Shinjuku, Online Shop
Period: October 1 – October 31, 2022